Kerala Blog Express – An innovative way to boost tourism

Published on : Thursday, April 6, 2017

Kerala Blog ExpressKerala Blog express is a novel tourism promotional programme designed specifically to enhance the tourism and economy of this state as confirmed by the tourism minister Kadakampalli Surendran.

 

While discussing with the reporters on Monday during the final closing of the Kerala Blog express’s fourth edition, the minister said the Tourism Department was quite sure that Blog Express would successfully spread the beauty and charm of this land through a variety of media options to the world out there and wide number of interested overseas travelers.

 
To quote minister, ‘Over the years, Kerala Blog Express has gathered momentum and become one of the most popular destinations for travel bloggers to meet and experience India’s most frequently visited state by tourists from across the globe.’

 
Travelers across the globe along with bloggers expressing their views and experiences of visiting Kerala are the two main focuses of the event organizers. The travelers have the firsthand experience of the famous tourist attractions of Kerala in their two-week exploration program like backwater cruises, houseboat stays, Kathakali performances, martial arts and Ayurvedic spa massages.

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