Kimberly aims to achieve Australia’s highest visitor satisfaction rating

Published on : Thursday, May 26, 2016

Australia’s highest visitorTourism, according to the Kimberley Development Commission blueprint, is a “diverse and exciting area of comparative advantage” for the region with opportunities to “grow dramatically and sustainably” from a strong existing foundation.

The Kimberley Regional Investment Blueprint earmarks tourism as one of eight major focus areas as the region looks to 2036 when it could have a population of 93,000 and 34,000 new jobs, including 18,000 additional positions for Aboriginal people.

This 20-year strategy for economic growth in the Kimberley includes plans to almost double the value of tourism and achieve Australia’s highest visitor satisfaction rating.

“Kimberley tourism is strongly based on two unique selling points: the iconic and internationally recognised landscape and environment, and the experience afforded by what are arguably some of the most intact Aboriginal cultures in the world,” the report states.

The Regional Investment Blueprint initiative is supported by a $642 million investment through the State Government’s Royalties for Regions program.

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