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Published on : Monday, June 15, 2015
After only a month and two weeks of its opening, the Kuwait pavilion at Expo Milano broke the 300,000-visitor record mark on Sunday. The milestone was reached by Fabrizio Giuseppe, a retired 49-year-old Italian Carabinieri major from Salerno.
Ahead of entering the pavilion, he received a placard handed to him by Director Mohammad Al-Baddah.
Speaking to KUNA and KTV, alongside his wife, his son and a huge crowd of visitors cued up to follow him into the pavilion, he said the feat was a “totally unexpected surprise.
Giuseppe, who had come along with his wife, like others before him has been captivated by the strikingly attractive structure at the global cultural event in which this year’s focus on food has given it the theme of ‘Feeding the Planet, Energy for Life.’
Designed by world renowned Italian architect Italo Rota the 2,790 square-meter pavilion features an array of upright white material sails atop a bed of desert sand dunes.
Inside, it portrays aspects of the everyday life of people in Kuwait on a social, economic and cultural level standing proudly amongst another 140 nation pavilions.
Director of Kuwait’s pavilion Mohammad Al-Badah described the Chamber of Commerce and Industry’s booth at the exhibition as “fundamental” in defining this particular aspect.
“Their participation was valuable in its documentary presentations and booklets handed out to visitors about the role of companies on development and commerce,” he told KUNA.
Al-Badah went on to thank the chamber and its high-level representation in the presence of deputy chief Hamad Al-Omar.
For his part, the Deputy Director General Al-Omar said that the participation aims to shed light on Kuwait’s attempts to fight the harsh desert climate and water shortage through the efforts of the private sector.
In the present, he said, businesses have aided the creation of advanced industries specialized in water desalination, agriculture and food, dairy products for example.
Kuwait’s Expo pavilion is focusing on the importance of water to life amid the global exhibition’s theme, ‘Feeding the Planet, Energy for Life.’ Designed by Italian architect Italo Rota, the 2,790 square-meter pavilion features a building made up of white material sails atop a bed of desert sand.
Inside, it also portrays aspects of the everyday life of people in Kuwait at a social, economic and cultural level.
Expo, which started on May 1 and continues until Oct 31 this year, is held every five years and began in London in 1851.