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Published on : Monday, November 21, 2016
The Hotels.com Rewards program has hit 25 million members in the same year the company celebrates its 25th birthday. The accommodation experts have looked back at the millions of free nights redeemed, to uncover who are the nation’s savviest travelers.
Los Angeles, New York, Houston, Chicago and Dallas top the charts as having the country’s savviest travelers and Las Vegas topped the list as the most traveled to destination for free night redemptions.
With a free hotel night up for grabs, more than one in eight booked their hotel stay the very same day and usually opted for a 4-star property. Additionally, a third booked their beds on their smartphone – a growing trend for today’s on-the-go travelers.
Top 25 savviest travelers who have booked a free night come from:
Top destinations and hotel hotspots
The top five destinations where U.S. travelers redeemed their free nights were the tourist hubs of Las Vegas, New York, San Francisco, Orlando and San Diego.
When it came to the hotels themselves, the draw of spending a free night in a five star abode on the Las Vegas strip was impossible to resist. Of all the hotels worldwide, the top five hotels where free nights have been taken were in Sin City:
Treehouses, ranches and palaces
It wasn’t just hotels where free nights were spent, as hundreds of travelers opted for something a little quirkier and chose to stay in a castle, in a palace, on a house boat or on a ranch – with one lucky adventurer even staying in a treehouse in Swedish Lapland!
“To hit 25 million Rewards members in our 25th year is a great achievement and since the program launched, over nine million free nights have been redeemed,” said Katie Junod, Loyalty Director for the Hotels.com brand. “With thousands of properties to choose from, we’ve also seen members venturing far and wide, to enjoy their free night away, none more so than the savvy travelers from Los Angeles. If you’re looking for inspiration on where to spend your free night, follow our customers’ lead and try 24 hours in a riad in Morocco or a night in a picturesque castle in Prague!”
Hotels.com One Night Wonders Study
Hotels.com also conducted a One Night Wonders global study to find out if travelers could jump on a plane tomorrow for just one day, where they’d go and what they’d do.