Published on : Thursday, September 14, 2017
Marriott International knows that NFL fans are always looking for unrivaled experiences to engage with their favorite players or catch their team’s games throughout the season. In its seventh year as an NFL partner, Marriott is giving its guests unparalleled access to exclusive events and moments unavailable anywhere else – from Courtyard by Marriott’s Super Bowl Sleepover Contest to weekly phone calls with NFL insider Adam Schefter.
“As longtime sponsors as the ‘Official Hotel of the NFL,’ we know NFL fans value epic experiences that bring them closer to the game,” said Karin Timpone, Global Marketing Officer for Marriott International. “This season, we have taken our NFL partnership to a new level offering fans and loyal guests unrivaled experiences – whether it’s waking up on the field at Super Bowl LII with Courtyard’s Super Bowl Sleepover Contest or VIP gameday experiences for members of our loyalty programs from around the world, including growing NFL markets like Mexico City and London.”
Courtyard Brings Super Bowl Sleepover Contest to the Streets of New York City with Ultra High-Tech 4D Virtual Reality Dome Experience
Back by popular demand, Courtyard kicks off the season with its Super Bowl Sleepover Contest, giving one fan the once-in-a-lifetime opportunity to wake up on the field of Super Bowl LII, transforming a field-level suite at the stadium into a Courtyard guestroom. As the “Official Hotel of the NFL,” Courtyard will host the winner and a guest for a night of awe-inspiring, in-stadium experiences and access to exclusive events throughout the weekend, culminating in tickets to Super Bowl LII. Fans can enter the contest by sharing their most unique, one-of-a-kind NFL fan photos via Facebook, Twitter or Instagram using the hashtag #CourtyardSuperBowlContest through November 3rd.
This season, Courtyard is also giving fans the chance to virtually experience the ultimate prize through a fully customized 4D virtual reality dome on September 28, 2017 in the Flatiron District of New York. A first for the hospitality industry, Courtyard will combine a virtual hotel experience within an unparalleled 360° public experience where fans will feel like they are standing on the field at the Super Bowl stadium. Courtyard will also be one of the first brands to utilize fully immersive virtual reality programming, with content running floor to ceiling in the dome, making fans feel like they are truly in the experience.
Adam Schefter Headlines Exclusive Marriott Rewards and SPG Moments This NFL Season
Marriott Rewards, which includes The Ritz-Carlton Rewards, and Starwood Preferred Guest (SPG) members continue to have access to once-in-a-lifetime experiences available exclusively on Marriott Rewards Moments and for the first time on SPG Moments. These range from private concerts with chart-topping current artists, skills and drills clinics with future Hall of Famers, and cooking classes with Michelin rated chefs, to lunch with NFL players, tours of NFL Studios, and watching Super Bowl LII from a decked suite outside.
This season, Marriott Rewards is again collaborating with NFL Insider Adam Schefter. Members are invited to bid on the money-can’t-buy opportunity to have a weekly phone call with Schefter throughout the season, to get the latest behind the scenes information, along with fantasy football tips, advice and strategy, so that they can impress their friends in their fantasy football league. In addition, loyalty members can enjoy experiences including:
Marriott Packs its Bags, Bringing NFL Offerings to Fans Internationally
With NFL games returning to London and Mexico City this year, Marriott is bringing exciting experiences to fans in those cities throughout the season. For the first time as an NFL partner, Courtyard is expanding its exclusive NFL experiences to fans internationally by launching a Super Bowl contest in Mexico in the coming weeks, giving one lucky fan the chance to win a trip to Super Bowl LII.
In London, Marriott Rewards will offer unique opportunities via the Moments platform, giving members exclusive access to the highly-anticipated games at Wembley this season.
Tags: Marriott International