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Published on : Sunday, December 1, 2013
Gabriel Escarrer, the Chairman of Melia Hotels International, and the Ministers of Tourism and of Labour & Social Security of Jamaica, Wykeham McNeil and Derrick Kellier, formalized the contract by which the Government of Jamaica entrusts Meliá to operate the flagship resort presently known as “Braco Village Hotel & Spa” in Braco, on Jamaica’s north coast.
The property will undergo a complete renovation, reopening as Meliá Jamaica, scheduled for November 2014. The resort consists of 226 rooms within colonial-style buildings facing one of the most stunning beaches in the Caribbean, and features five restaurants and a variety of bars, pools, and spas. Once it is modified to the high standards of the Meliá brand, the property will be managed as a Meliá All Inclusive, Meliá Hotels International’s expensive all-inclusive hotels.
Jamaica is at present one of the most sought after destinations in the Caribbean by well-heeled travellers from North America. The chief Caribbean luxury destination, The Bahamas, is home to Meliá Nassau Beach Resort at the Baha Mar Complex, one of the iconic properties signed by Meliá earlier this month.
Meliá Hotels International’s brand recognition will also help to draw international visitors who aspire to combine the magnificent beauty of the unique destination, with the convenience of an upscale, all-inclusive resort.
Having recently celebrated its 50th anniversary of independence– alongside its numerous sporting triumphs at the recent Olympic Games– the sunny island looks set to continue attracting both new and repeat visitors in 2014.