Published on : Tuesday, April 16, 2019
The Middle East’s first Legoland Hotel will open in Dubai Parks and Resorts. The new 250-room hotel will feature a castle play area, a disco elevator, and Lego models in every room. Legoland Hotel Dubai will open close to the existing Legoland attraction at Dubai Parks and Resorts.
Dubai Parks and Resorts aims to open more than 1,300 new hotel rooms before 2020. The new Rove Hotel set to open later this year as per Mohamed Almulla, CEO, DXB Entertainments.
Legoland has hotels at many of its bigger resorts around the world, including Florida, California and Malaysia. The Legoland Hotel Dubai is a joint venture between DXB Entertainments and UK-based Merlin Entertainments, which will take charge of the hotel’s operation.
Dubai Parks and Resorts reported a drop in visitor numbers in the first quarter of 2019. It contains theme parks including Motiongate Dubai and Legoland Dubai. Dubai Parks and Resorts welcomed 760,000 visitors during the first quarter of 2019, which was a drop of 10.6 per cent from 851,000 visits over the same period in 2018.
High number of visitors in 2018 was due to high penetration of its resident market in 2018, boosted by the introduction of the destination’s first annual pass and competitive resident pricing.