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Published on : Monday, July 11, 2016
Motel One is still on its road to success. The budget design hotel chain from Munich is developing 19 new properties with a total of 6,100 rooms across Europe. Currently, two large hotels are being built in Berlin; thus Motel One will have ten hotels in the German capital soon. This is what TOPHOTELPROJECTS, the specialized service provider in the exchange of cutting-edge information between clients and contractors in the international hotel industry reports.
In the contested hotel market in Berlin the flat-rate strategy of Motel One (from 62 Euro per Night Room) caused a sensation. At the revived prime location in City West between the Zoo Station and the Kaiser Wilhelm Memorial Church, a new hotel tower with 582 rooms and a skybar with panoramic view will open next summer. Just a stone’s throw from the East Berlin Alexanderplatz the largest Motel One hotel with 708 rooms is scheduled to open in autumn of next year.
Motel One is growing in Europe: new hotel construction projects are arising in France, the UK, Spain and Switzerland.
Motel One – new hotels in:
Germany – 12 (4,200 rooms)
Switzerland – 2 (543)
UK – 2 (647)
Spain – 1 (300)
France – 1 (255)
Austria – 1 (60)
Motel One has long been a European hotel chain with locations in the UK, the Netherlands, Belgium, Czech Republic, Austria and Switzerland. In the past year the sales increased by a whopping 26 percent to around 322 million euros. The average occupancy rate of the almost 13,800 rooms in 51 hotels increased slightly to 75 percent – which are dream values in the hospitality industry.
The most recent opening is now the third hotel in Stuttgart: The hotel in Bad Cannstatt offers 141 rooms and is located close to the so-called Stuttgart Beer Festival, which is, beside the Oktoberfest in Munich, one of the biggest festivals in Germany. For the first time the company’s room concept has been expanded to increasingly address business travelers: A new element is the comfortable lounge chair in leather by “Freifrau”, as well as the height-adjustable table from Vitra, which is tailored to the needs of the (business) guest. In addition, the guest can now find a safe for securely storing personal valuables.