Published on : Saturday, June 15, 2019
The impending Hospitality Association of Namibia (HAN) Tourism Congress and Tourism Awards Gala, which will take place on June 20 and 21, has received a major boost from Standard Bank, which has for the 15th year running expressed commitment to the growth of local tourism and hospitality sector by sponsoring the event.
Speaking at the launch of the 2019 HAN Tourism Congress and Tourism Awards Gala, Standard Bank Head of Cards, ATM and Fleet Services, Hendrik du Plessis, said the bank is proud to partner with HAN which represents about 400 members in the hospitality industry, from hotels to guest houses, guest farms, lodges, rest camps, restaurants, conference centres and catering services.
Standard Bank sponsored N$92 000 towards the successful hosting of the annual tourism congress and gala dinner, up from the N$80 000 sponsorship last year.
Du Plessis said the strategic relationship between Standard Bank and the tourism hospitality industry is set to deepen further going forward following the recent launch of the ‘I Go Namibia’ campaign by Standard Bank.
The ‘I Go Namibia’ campaign is aimed at cementing trade ties, boosting investment flows and encouraging tourism between Namibia and China. It seeks to capitalise on the growing appetite among Chinese travellers to visit Namibia by offering a range of discounts and special offers from Namibian merchants across the travel, hospitality and lifestyle sectors.
Speaking on the same occasion, HAN CEO Gitta Paetzold said tourism is everyone’s business, and that everyone stands to benefit from this lively and diverse industry.
She said focus at this year’s congress will be on identifying together with
partners in the tour-operating space some of the challenges that may obstruct
growth and to find opportunities that will grow the sector.
‘’The discussions are to reveal whether Namibia and all the tourism stakeholders
are ready for the increasing demand put on a travel destination such as
Namibia, which has an established market, but now finds itself at the crossroads
in terms of a way forward. Where do Namibia’s opportunities lie – is it in growing numbers, or aiming for exclusivity and the high-end, low impact tourism market?’’ said Paetzold.
Tags: Namibian tourism