The New State-Of-The-Art Technology Boosts New Business In The Valencia Conference Centre

Published on : Wednesday, November 1, 2017

icca-logo-0520e680ed-seeklogo-comAccording to the Management Report presented by the organisation for the first nine months of the year, the Conference Centre hosted a total of 65 events during this time which were attended by 56,141 visitors. This represents a 10% rise in events and a 14% increase in visitors compared to the same period in the previous year.

 

 

 

Likewise, the report highlights the positive impact on the venue’s activities of the €1.8 million invested in the Centre by the Valencia City Council over the last 13 months. The new state-of-the-art technology installed as a result of this investment, together with the promotion efforts made by the Centre’s team, have had a positive effect on attracting new business, with 69 new events being confirmed in the first nine months of 2017, up 43% on the same period in the previous year, whilst the venue presented 40 bids during this time, i.e. an increase of 33% on 2016.

 

 

The Centre’s forecasts for future events have also improved with a 13% increase compared to the previous year. Twenty-seven congresses have already been confirmed, which will generate around 85,000 overnight stays in the city of Valencia. In more specific terms, international events will play a major role in the Centre’s activities in 2018. In January, for example, these events will account for 60% of all the venue’s activities.

 

 

In the words of Sylvia Andrés, the Centre’s Managing Director, “these positive figures ensure the venue’s financial and economic equilibrium, and also consolidate its role as a local driving force for the economy, contributing to improving the position of Valencia on the international stage as a congress destination and meeting point for scientific, economic and cultural communities from around the world”.

 

 

Source:- ICCA

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