Northern Ireland followed by Chinese, Indian and Australian travel agents

Published on : Monday, June 29, 2015

pic-1-CHINESE,-INDIAN-AND-AUSTRALIAN-TRAVEL-AGENTS-EYE-NORTHERN-IRELANDTwelve top-performing travel agents from six different markets – including China, India, Australia, New Zealand, the GCC and South Africa – arrived in Northern Ireland this week and have been enjoying an action-packed visit.



Their visit is the ‘grand finale’ of Tourism Ireland’s ‘Ireland Specialists’ online training programme – which is designed for travel agents and tour operators in Australia and developing markets, to help them sell holidays to Northern Ireland and the island of Ireland. The travel agents all study six different modules on the island of Ireland, completing each module with a fun quiz. Travel agents who got full marks for each module received a special, gold certificate – and the chance to travel here.


Their action-packed itinerary, designed by Tourism NI, included Belfast, with visits to the Crumlin Road Gaol, Titanic Belfast and SS Nomadic. They have also been competing in fun challenges each day, with the overall winner set to take the title of ‘Emerald Ireland Specialist’.


Amanda Burns, Tourism Ireland’s manager Aisa, said: “As a reward for excelling in their ‘Ireland Specialists’ training, we invited this group of travel agents to come and experience some of the many great things to see and do in Northern Ireland and elsewhere on the island of Ireland. Familiarisation trips such as this are extremely important, as influential travel agents get to experience at first-hand our superb tourism offering; our aim is to enthuse the travel agents about the destination, so that when they return home they will be even better informed to advise their clients when planning and booking their holidays.



“Tourism Ireland has an extensive programme of promotions under way throughout 2015 to grow visitors from our long-haul markets to Northern Ireland; this activity includes working with key travel agents and tour operators.” – See more at:,-Indian-and-Australian-travel-agents-eye-N#sthash.5SHbBEv2.dpuf



Source:- Tourism Ireland

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