NYC & Company Invites International and Domestic Travelers to Experience the Bronx As Part Of Its Neighborhood x Neighborhood Initiative

Published on : Thursday, November 7, 2013

NYC COmpanyNYC & Company, New York City’s official marketing, tourism and partnership organization, traveled this week to the world’s leading travel trade show, World Travel Market, to promote travel throughout the neighborhoods of the City’s five boroughs. Today, as part of its ongoing Neighborhood x Neighborhood effort, NYC & Company is spotlighting two of the Bronx’s most vibrant areas—Arthur Avenue and Fordham Road—as the next installments of this borough-wide initiative. The United Kingdom, one of the City’s most intrepid markets, remains the City’s number one source of overseas travelers; last year NYC welcomed 1,033,000 visitors from the UK. For more information about Arthur Avenue and Fordham Road, please



“With notable retail shops, authentic Italian dining and some of the City’s most prominent cultural institutions all within walking distance, Arthur Avenue and Fordham Road, in the Bronx, make for a perfect afternoon exploring New York City,” said George Fertitta, CEO of NYC & Company. “We are pleased to be highlighting these Bronx neighborhoods this week in the UK during World Travel Market, one of our most important international trade shows.”



“The Arthur Avenue and Fordham Road area is home to a number of renowned cultural attractions,” said Cultural Affairs Commissioner Kate D. Levin. “These include the world-class living collections at the New York Botanical Garden and Bronx Zoo, which provide an extraordinary range of activities in the heart of the Bronx.”



As part of NYC & Company’s mission to maximize travel and tourism opportunities throughout the five boroughs, NYC & Company traveled this week to London with a delegation of 32 NYC businesses to promote travel to New York City while touting Arthur Avenue and Fordham Road in the Bronx as a must-visit destination full of fine dining, exceptional cultural institutions and vibrant retail shops.



Arthur Avenue:


Fordham Road:


Visitors looking to experience the Bronx for longer than an afternoon can stay at theOpera House Hotel in the South Bronx, which recently opened in August. The historic Bronx Opera House, a storied entertainment venue dating back to 1913, has been restored to unveil this newly renovated hotel.  The boutique-style property has spacious rooms and amenities include flat-screen TVs, complimentary WiFi and complimentary continental breakfast.



Neighborhood x Neighborhood, launched in March 2013, is an initiative designed to increase visitation, support local businesses and encourage exploration in areas outside traditional tourist locations across the five boroughs. Since the program began, we have highlighted Bushwick, Flatbush and Williamsburg in Brooklyn; the South Bronx; Lower Manhattan; Coney Island, Brooklyn; Corona, Forest Hills and Jackson Heights in Queens; Inwood, Harlem and Washington Heights in Manhattan; Staten Island’s North Shore; and Long Island City, Queens.



As of today, 32 NYC & Company members are attending the World Travel Market: 9/11 Memorial & Museum, Amadeo Travel Solutions, B&H Photo Video and Pro Audio, The Broadway Collection, Canal New York, Circle Line Sightseeing Cruises, CitySights NY/Go Airport Shuttle, Disney on Broadway, Dutchess County­–Hudson Valley, Empire State Building Observatory, Heartland Brewery, Hotel Beacon NYC, Hotel Edison, Hotel Metro, Long Island Convention and Visitors Bureau & Sports Commission, Macy’s, Marriott International, The Metropolitan Opera, NBC Studio Tour, The New York Pass, New York State Division of Tourism, New York Water Taxi, New York’s Hotel Pennsylvania, Niagara Tourism and Convention Corporation, NY Waterway’s East River Ferry, Paramount Hotel, Sanctuary Hotel New York, SuperShuttle International, Top of the Rock Observation Deck, Wellington Hotel, Wine Water and Wonders of Update New York, and YMCA Guest Rooms.



New York City is made up of five distinct boroughs: Brooklyn, the Bronx, Manhattan, Queens and Staten Island. The Neighborhood x Neighborhood initiative intends to spotlight the affordability and accessibility of neighborhoods across the five boroughs with a particular emphasis on areas that have seen new hotel development in recent years. Neighborhoods and featured highlights were chosen in collaboration with City Council officials, Department of Cultural Affairs, NYC Small Business Services, business development districts, community leaders and with consideration of NYC & Company’s 2,000 members.


Source:- NYC & Company


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