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Published on : Thursday, November 28, 2013
The awards are regarded as one of the travel industry’s most respected accolades. Chosen entirely by well-travelled Telegraph newspaper readers, the awards attracted a record 75,000 votes this year.
Despite competing against tourism destinations worldwide, New Zealand repeated last year’s win. Tourism New Zealand Regional Manager UK & Europe, Danielle Genty-Nott, says the award is a huge honour.
“It’s hugely exciting to know that our beautiful and diverse country is providing inspiration to readers of the Telegraph and that their experiences of New Zealand are ones they treasure,” she said.
In its article on New Zealand winning favourite country, the Telegraph posed the question: “Is there any surprise that New Zealand has topped this category for another year?”
“The Land of the Long White Cloud casts its spell over many people in many places, but seems to exert a special hold over British travellers with its mix of old-fashioned Englishness, stunning alpine scenery, vibrant Polynesian culture and obsession with extreme sport,” the newspaper wrote.
“The fact that it also produces some of the world’s best sauvignon blanc and pinot noir adds to its charm, while the quality (and freshness) of Kiwi cuisine continues to impress.”
The Telegraph said that apart from its sheer physical beauty, New Zealand is also a very compact country, which is fully geared to the needs of time-poor visitors, “whether you’re enjoying a family campervan trip or staying at a top-notch country lodge.”
The roads are well maintained and largely free of traffic and there’s a modern air-transport system for those who want to pack even more into their travel itinerary, it said.
“But the country’s single biggest tourism asset is surely its people, who are friendly, relaxed and a little eccentric,” The Telegraph added.