Odisha tourism focuses on nature tourism

Published on : Friday, November 3, 2017

Odisha tourismNature tourism drives inbound tourist arrivals, and so for promotion of this sector, the Odisha government plans to release short-duration video films on popular broadcast platform YouTube.

 
The state forest department through a local agency has prepared footages depicting the scenic charm and rare, exotic wildlife at some of the sought after eco-tourism destinations like Simlipal, Chilika, Satkosia, Daringibadi and Chandaka.

 
Suresh C Mohapatra, additional chief secretary (forest & environment) said, “The short films that we have readied would depict the actual scenes at select tourist hotspots in the state. We plan to release the videos soon on YouTube which would enable the potential tourists to get a feel and instantly connect with the destinations. Usually, Odisha’s culture and heritage has been promoted in its tourism packages but we are making efforts to project the state’s untapped nature tourism.”

 
Odisha tourism is already branding its eco-tourism sites on Facebook. Promotion of Nature tourism is a collaborative effort of the state’s forest and tourism departments. The government has great hope on this segment, believing it could be the future driver for tourist footfalls and trigger private investments.

 
The state government has budgeted Rs. 56 crores for creation of tourist infrastructure at 30-40 identified eco-tourism sites. Around Rs. 20 crores has already been spent. Quality accommodation in the midst of woods would be built where tourists can enjoy a comfortable stay. Plush cottages and nature camps are being installed at the identified locations. In Odisha, the eco-tourism development model is sustainable and involves local communities unlike other states.

 
To facilitate sustainable eco-tourism, the department of tourism had signed a memorandum of understanding (MoU) with the forest department in March this year.

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