Published on : Monday, February 11, 2013
Hotel room capacity in the Oman is forecast to grow at a CAGR of 5.3% over the period 2011 to 2016 and the Sultanate currently has approximately 5,331 rooms – or 7% of GCC expected supply – under development, with some 2,000 hotel rooms ready for business by the end of 2013, according to the Ministry of Tourism.
In Salalah, a Club Med, Mövenpick and Rotana will add a further much-needed 1,158 rooms to the market, with another two five-star hotels and supporting mixed-use facilities in the pipeline as part of the Muriya Tourism Development initiative.
According to Alpen Capital’s 2012 GCC Hospitality Industry Report, released last October, tourist arrivals into Oman are expected to grow at a CAGR of 5.7%, between 2012 and 2022 and the Ministry of Tourism aims to increase the GDP contribution of tourism from 2% in 2011 to around 3.5% in 2015.
Occupancy rates are expected to increase from 53% in 2011 to 58.6% by 2016. Average daily rates are also set to benefit as occupancy rates strengthen, increasing from US$245 in 2011 to US$258.9 by 2016. Overall the hospitality market is forecast to grow at a CAGR of 8.6% between 2011 and 2016.
Held under the patronage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, Ruler of Dubai and set to celebrate its 20th anniversary, the show has grown to become the largest showcase of its kind in the region and one of the biggest in the world.
New to the 2013 event, ATM is launching the Digital and Technology Day focusing on online travel developments and showcasing headline speakers from across the industry.
Taking place again this year is the New Frontiers Award, which was created to recognise outstanding contributions to tourism development in the face of overwhelming adversity.
Industry Careers Day will wrap up the week providing the opportunity for visitors looking to make a career move to meet with the exhibitors’ HR contacts looking for their next recruit.