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Published on : Thursday, December 5, 2013
Tourism sector in Peru is expected to record a 14 per cent growth next year, driven by the diversification of activities in this core industry and the development of major international events in the country, Peru’s Foreign Trade and Tourism Ministry (Mincetur) has reported.
Jose Miguel Gamarra, the country’s Tourism Vice Minister, said that the ongoing strategies for attracting foreign visitors will continue to be fully applied with the attendance to international fairs and the development of new touristic products.
“There are new market niches like the bird watching tourism, which has been worked this year and it will be strengthened as we considered this is an activity with high potential. There are other products which will be announced soon,” he told Andina news agency.
Likewise, the government’s senior official stressed that the country’s tourist landmarks will be further promoted in strategic nations through the Commercial Offices of Peru Abroad (OCEX).
Gamarra said that corporate tourism will boost the sector the next year due to the realization of several international meetings, congress and forums.
He said that next year, Peru’s capital Lima is set the World Travel & Tourism Council’s Americas Summit, to be held in Lima on September 10-11, 2014 and which will bring together 600 leading sector businessmen.