Pound slump drives record tourism growth in UK in 2016

Published on : Saturday, February 18, 2017

UKEver since the referendum of European Union, the slump of the sterling has motivated a greater number of tourists to the UK with overseas travellers hitting a record high in the year 2016.


As per the official statistics, UK has been a spectator to 37.3 million visits last year that marks a 3% rise on the previous year. It was actually the highest tourism growth records that had commenced since 1961.


The UK has been proved to be more favorable especially by the North American tourists, particularly after the pound dropped to three-decades low against the dollar immediately following the vote of Brexit. The American tourists arriving in Britain used to pay less for hotels and received more pounds when they exchanged their vacation money.


The figures from the Office for National Statistics (ONS) portrayed a rush in the period running up to Christmas. Visits from the region of North America was up by nearly 15% in the last three months of 2016 as compared to the same period the previous year.


The pound has swooped down sharply against the euro driving tourists from the rest of the EU to visit UK.


Tracey Couch, the tourism minister also highlighted the remaining factors that had been responsible for drawing in more tourists to this part of the country.


She feels that the UK is among the world’s most popular destinations as portrayed by the optimistic figures. She added that the country has quite a lot to offer the travellers from home and also abroad ranging from breathtaking natural sceneries and famous cultural attractions.


Yorkshire have been one of the greatest beneficiaries from the arrival of overseas tourists to the UK, as suggested by the tourism figures.


Within the three months after the referendum, Yorkshire had registered about 476,000 visits marking a 12% rise on the same period the year before. The regional figures for the last three months of 2016 are yet to be available.


VisitBritain that is the national tourism agency said that there were certain indications that suggest that 2017 would be yet another strong year for the UK in terms of its regional tourism industry. Also, the flight bookings to the UK have shot up by 16% for the period between February to April as compared to the same a year earlier.


VisitBritain has also mentioned that the tourism in the UK would receive a boost on account of the weakening of the pound.


During the end of January, the UK was 14% more reasonable for tourists from the US and 10% cheaper for visitors from China than last year, according to the figures of VisitBritain.


Reports after the referendum also proved that the retailers in the UK also started enjoying the benefits of stronger sales thanks to overseas visitors who leveraged the pound slump and rushed to purchase luxury goods like jewellery and watches.



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