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Published on : Tuesday, November 12, 2013
Qatar Tourism Authority released figures today showing the tourism industry in Qatar continues its upward trajectory. The data was released in QTA’s third quarter (July – September) 2013 report, comparing performance to the same quarter of 2012. All key indicators of the tourism sector demonstrated improvement and growth from the previous year comparable period:
The average hotel occupancy rate rose from 50% to 57% despite the industry adding over 600 rooms, growing inventory by 4.73%. These jumps meant that Total Revenue amongst 4 & 5-Star Hotels increased by QR 85.3 million, reaching a total of QR 703.1 million for the quarter. This 13.81% increase over previous year, despite being the lower summer season, sees strong demand, with an equivalent 19% increase in Rooms Revenue.
QTA Statistics now incorporates wider field of data, which it is hoped provides greater guidance to the industry. The data is based on hotel submissions to QTA, and assists in assessing trends and underlying opportunities. Amongst the highlights:
Driving the tourism sector was increased exposure to the global economy, assisted by the influx of companies and businesses supporting Qatar’s infrastructure development.
A diverse range of events and activities in Qatar, and increased regional and international presence during the third quarter of 2013 also pushed growth in the leisure sector. These include the Eid Festival 2013, as well as performances of Cirque du Soleil at the Aspire Dome.
Over Q3 Qatar Tourism Authority had a number of key achievements:
The scene is set for continued growth, as new infrastructure readies to accelerate the growth of the sector. Doha Exhibition and Conference Center is under construction and Hamad International Airport is set for an early 2014 opening. QTA is readying the launch of a new phase in Qatar’s tourism industry with the release of the National Tourism Strategy, later this month, which will serve as the road map for the sector’s development in the coming years. QTA has a key role to play in coordinating the development of a sustainable tourism sector in Qatar, and growing tourism’s contribution to a diversified national economy.
Source:- Qatar Tourism