Region gets revenue and new jobs, thanks to tourism

Published on : Tuesday, June 28, 2016

OhioThe tourism spending in Ohio is on an upsurge and most of the area counties are benefitting because of that, from the profit of hotel stays and tourist attractions.

Ohio had around 207 million visits from tourists last year, which is an increase from 200 million the year before that and 181 million in 2011, as per Tourism Ohio. According to the state tourism office, tourism spending has amplified by 27 percent in the last 5 years, right from 2011.

The jobs related to tourism also have grown fast, reaching 420,000 last year, which is an increase from 412,000 in 2014.

Tourism in Montgomery County have got just over $1.2 billion in 2015, which has increased by 5.1% from 2014, along with being more than the state’s 4.9 percent growth, a 5.1 percent increase from 2014 and above the state’s 4.9 percent growth, according to TourismOhio.

Along the economy growing, Montgomery County has seen moderate tourism revenue increasing over in the last few years, as from 2013, it has amplified by 8.9%.

The CEO of Dayton Convention and Visitors Bureau, Jacquelyn Powell said, “We have a number of world-class tourist attractions in Dayton.” Powell also added that the inclusion of the fourth hangar at the National Museum of the U.S. Air Force would bring more tourists to Dayton and raise the amount of tourism dollars spent there.

Warren County, which proclaims itself as Ohio’s Largest Playground, and Greene County, where a lot of athletic tournaments take place, generated raises in revenue in 2015.
The tourism revenue of Warren County increased by four percent, while Greene County’s increased by 3.9 percent. The home of the strawberry festival, Miami County, however, had a dip of 0.3% in 2015.

Tourist attractions like the Boonshoft Museum of Discovery, Carillon Park, the Dayton Art Institute, and the Air Force museum lure visitors towards Montgomery County.

Powell said, “There’s a lot that can make up a very full day here in our community. Mom can go to the art institute and dad can go to the Air Force museum if they want. The number of types of attractions that we have here is impressive.”

According to TourismOhio, visitors in Montgomery County spent $392 million on retail, $350 million on food and beverage and $117 million on lodging last year.

One in every 13 jobs in Montgomery County is supported by the tourism industry with 21,211 people working under it. In Warren County, Greene County and Miami County, the ratios are one in every nine jobs, one on every 10 jobs and one in every 14 jobs respectively.
Southwest Ohio had an average rise of 5.7 percent increase in tourism dollars last year and a large chunk of that was from Warren County, with 11.8 million visitors coming to see attractions like the Great Wolf Lodge, Kings Island, and various other professional sporting events.

The President & CEO of the Warren County Convention & Visitors Bureau, Phillip Smith said, “Tourism is the number one industry in all of Warren County, and we are thrilled with the steady growth of tourism here. Visitors spending money on our main streets and in our attractions create and sustain jobs, and maybe most importantly, lower the tax burden for our residents.”

Smith also added one can expect a lot from what Warren County has to offer and the attractions get better with each passing year.

The agency believes that tourists who stay at night spend three times more than day tourists on an average basis. Leisure travel segment and sports travel of the county have shown considerable growth. Smith said that 105 sports events hosted by the country brought 185,000 visitors which resulted in over 70,000 room occupancy at nights sold in local hotels and motels and had a direct economic upsurge of $40.8 million for that segment.

Last year, the National Association of Sports Commissions named WCCVB as the top National Sports Tourism Organization of the Year.

Tourism Ohio’s new marketing campaign hasn’t had any impact yet according to the 2015 data. The “Ohio: Find it Here” campaign is the agency’s first novel marketing campaign in two years, and the first one under tourism director Mary Cusick.

Some years ago, the state budget approved $10 million a year to Tourism Ohio Tourism Ohio, which will be ready for renewal in the next budget cycle.

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