Published on : Thursday, January 11, 2018
UBM India is all set to bring in the 25th anniversary edition of SATTE – South Asian Travel and Tourism exchange from January 31 to February 2, this year at Pragati Maidan, New Delhi. This year, the exhibition has witnessed a tremendous response from the industry with participation from over 1,000 exhibitors and representation of over 50 countries and 28 Indian states.
SATTE will be a comprehensive platform for the domestic and international buyers and professionals from across the travel, tourism and hospitality industry along with National and State Tourism Boards (NTOs and STOs) to assemble and conduct business, arrive at solution-driven innovations to counteract economic uncertainties, and promote inbound, outbound and domestic tourism in India. It is also supported by the Ministry of Tourism, Government of India.
SATTE has received the support of international organizations and Indian travel trade associations like the UNWTO, CLIA, UFTAA and many noted others. Moreover, Hotel and Restaurant Association of Bhutan (HRAB) is participating as an exhibitor at SATTE.
Spread over 3 days, SATTE 2018 will see several exciting partnerships and announcements that promise to bring in new trends in the industry.
Speaking on the announcement of the 25th edition of SATTE, Yogesh Mudras, Managing Director, UBM India, said, “A diverse country like India has a huge tourism potential. The industry is growing at an unprecedented pace with the urban middle class taking to every kind of travel – from conventional package tours to independent and off-beat itineraries.
Low-cost airlines and higher disposable incomes have ensured that Indians are travelling more than ever before. The Indian tourism industry is the fastest growing among the G20 countries. Ease of access through online portals and hassle-free bookings and accessible pricing will play a pivotal role in ensuring that India’s travel sector grows to a USD 48 billion market opportunity by 2020.”