Published on : Thursday, April 20, 2017
SCTH participates in this international event through a number of tourism and cultural activities, programmes and media publications. This year the logo of the International Year was promoted throughout the Riyadh International Convention & Exhibition Center.
SCTH reaffirms its continued commitment to being a key partner of UNWTO in the promotion of sustainable tourism.
The International Year celebrations are led by UNWTO in cooperation with governments, relevant organizations of the United Nations system, international and regional organizations, and other stakeholders. The Year aims at raising awareness of the importance of sustainable tourism for development, drawing attention to the potential of tourism to foster economic growth, job creation and investment; and supporting a change in policies, business practices and consumer behaviour towards a more sustainable tourism sector.
The International Year includes advocacy activities promoting sustainable tourism as a tool for development, highlighting its role as a catalyst for economic development, and increasing awareness among all stakeholders – including tourists – of the impact of travel and tourism on society and the environment.