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Published on : Monday, July 3, 2017
A group of scientists from the École Polytechnique Fédérale de Lausanne have created a brand new ride-hailing technology that is known to encrypt one’s travel data and conceals them from the developers of the apps.
They have not patented their technology considering if Uber or any of its rivals might be likely to adopt it.
The researchers said that their software ORide for ‘Oblivious Ride’ is called so since the only people who would be able to view the details of the transaction are the one using it and the driver chosen. The only data the ride-hailing firm would be capable of viewing are the distance travelled and the cost of the ride with an aim to calculate its cut of the fare.
A technology like ORide would prevent ride-hailing companies from creating anything that violates user’s privacy including God View of Uber.
This is one of the famous applications of Uber that permits employees to look into the information of the customers.
Jean-Pierre Hubaux, one of the team members of the group of scientists who created this said that ORide functions just like any other ride-hailing app. One can still utilize their credit card to pay since its protocol was designed not to offer complete anonymity.
Hubaux said that ride-hailing represents a competitive market and he went on to add that the feature of ‘confidentiality’ is likely to be a selling point if a firm wants to share the data it has access to with the secret services.