Published on : Friday, May 19, 2017
SeaWorld Entertainment and the non-profit organization behind “Sesame Street” announced on Thursday that they are increasing their affiliation to build another theme park by 2021, and also add more U.S. parks in the years to come.
SeaWorld and Sesame Workshop are extending their collaboration of almost four decades through 2031.
During that time, SeaWorld will build a second Sesame Place theme park to add to its existing location outside Philadelphia. However, it has not been settled where the new park will be located.
To quote Jeffrey D. Dunn, CEO of Sesame Workshop, “We know that the magic of theme parks gives families a unique and powerful way to experience and delight in the ‘Sesame Street’ characters. Building more Sesame Place theme parks will enable us to connect with even more families and provide funding that supports our non-profit mission.”
Joel Manby, president and CEO of SeaWorld Entertainment Inc. said, “We share Sesame’s goal of educating and entertaining generations of children, and the extension of our partnership furthers SeaWorld’s mission to provide guests with experiences that matter. We are thrilled to be able to grow the presence of Sesame Place theme parks in the U.S. and help our company diversify its brand portfolio and expand into new areas.”
SeaWorld also will open a “Sesame Street” land in its SeaWorld Orlando by fall 2022.
SeaWorld has been struggling with decreasing crowd in the wake of protests over its conduct of its killer whales, as highlighted in the 2013 documentary “Blackfish.” In 2016, attendance was down by nearly 10 percent from 2012.
Although it will take few years before the attraction opens, locals and tourists said they can’t wait to see the new land.