Seoul to enrich its MICE sector with $8.6 million this year

Published on : Monday, March 6, 2017

SeoulThe government of the city of Seoul in South Korea has announced on Sunday that it is going to pump about $8.6 million this year with a goal to strengthen its meetings, incentive, convention and exhibition (MICE) industry in 2017. In its five-point plan, it has said that it would sponsor the ‘See you in Seoul Special’ event in order to make this region an attractive MICE destination.


Building up this segment would really help this capital city by boosting the inbound international visitors.


A city official has mentioned that the most crucial participants of meetings and conventions sector is quite well off and they end up spending an average 1.8 times more as compared to regular tourists. He added that developing this sector would be instrumental in creating more employment opportunities.


Furthermore, it would also fuel the growth of the value-added service sector.


Seoul plans to organize careful screening of conventions and exhibitions that might prove to be beneficial for setting up promotion packages and establish cooperation between the private and public sector that would go a long way in upgrading the overall competitiveness of the city in this particular business area.


The city has deiced to encourage travellers to participate in its events, festivals and traditional markets.


A municipal government insider said that the city plans to assist about 11 programs in 2017 with a few projects.


Tags: , ,

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo


  • 01 AIME 2018 BB
  • 02 WTM Latin America 2018
  • 03 EMITT 2018
  • 04 AIME-2018 small
  • 05 itb-china 2018
  • 06 Central & Eastern Europe 2018
  • 06 imtm 2018
  • 06 TTF-2018
  • 07 balttour 2018
  • 08 OTM 2018
  • 09 The hotel shows audiarabia 18
  • 10 hotelfair 2018
  • 11 Digital Travel 2018
  • 30 PATA


Get our toolbar!
Review on