Singapore Tourism Board, Northstar Meetings Group launch event to promote Singapore as MICE locale

Published on : Friday, October 27, 2017

singapore tourism boardNorthstar Meetings Group and Singapore Tourism Board has launched a fresh campaign focusing on Singapore as a sophisticated meetings destination, and the ‘Passion Made Possible’ event bears testimony to this fact.


This unique event, known as ‘Their PASSION MADE Your Event POSSIBLE’ represents a multi-platform campaign all across digital, video, print and events that recognizes the ‘behind the scenes’ industry professionals whose dedication to excellence contributes beautifully to the achievement of high-profile events and the ultimate levels of customer contentment.


The event had been introduced at IMEX America 2017.


And the meetings sector leaders would be able to nominate the meetings industry professionals who are blessed with the spirit of ‘Passion Made Possible’ and also who contribute to business events for their organization as well as their clients.


In fact this event is eager for nominations from the meeting planners based in the U.S. and even suppliers including the categories of Show Decorators, Convention Service Managers, Transportation Managers, Audio/ Visual Specialists, F & B Managers.


‘Their PASSION MADE Your Event POSSIBLE’ event would be celebrating this selected group of industry professionals representing the ideals of the program with an all-expenses paid trip to Singapore for a cross-cultural exchange with similar-minded individuals.


Furthermore they would be demonstrated across many events of Northstar Meetings Group including Meetings & Conventions, Successful Meetings and Incentive magazines and their respective websites.


The Singapore Tourism Board (STB) is the leading development agency for tourism that is among the key economic sectors of Singapore.


Northstar Meetings Group is the important B-to-B information and marketing solutions company offering all segments of the business and sports meetings, events and incentives markets.


David Blansfield who is the executive vice president and group publisher of Northstar Meetings Group mentioned that Singapore is one of the best meetings destination with a renowned reputation as an innovative global corporate and tourism hub.


The regional director of Americas of the Singapore Tourism Board, Kershing Goh mentioned that this event captures the unique spirit of the meetings potential of this region.


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