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Published on : Tuesday, June 30, 2015
ICG Software (ICG) announces it has secured its first two-way online distribution partnership with the global hotel industry’s leading cloud platform, SiteMinder. The partnership – which involves the integration of ICG’s property management system (PMS), FrontHotel, with SiteMinder’s Channel Manager – will provide direct, real-time access to more than 250 distribution channels worldwide for ICG’s hotel customers.
“For our hotel customers who make the smart decision to integrate their FrontHotel PMS with SiteMinder’s Channel Manager, this partnership means an opportunity to increase their revenue and also simplify the management of their online room inventory and dynamic rates. In fact,with the integration, there is little management involved as there is no longer the need for manual entry; the entire flow of online bookings is automated to allow hoteliers to go back to tending to guests, not to technology,” says Toni Fontova, Area Hotel Manager at ICG Software.
“ICG proudly integrates with a number of online distribution providers, but SiteMinder’s platform is the first to provide a complete two-way integration for our customers. And in an age of mobile and instant bookings, the reliability and speed enabled through SiteMinder’s Channel Manager is crucial and unsurpassed.”
Dai Williams, Managing Director – EMEA at SiteMinder, says, “SiteMinder is pleased to partner with ICG, a PMS specialist that understands the needs of the global hotel market. We are particularly excited for our mutual hotel customers who will reap the benefits of a wholly- integrated online distribution solution, to seamlessly attract, reach and convert guests.”