South Africa domestic tourism receives 110 million Rand boost

Published on : Thursday, May 5, 2016

The Garden Route is South AfricaSouth Africa’s domestic tourism receives a sum of 110 million Rand (about 7.5 million US dollars) for its promotion, says South African Tourism Minister Derek Hanekom.

The growth of domestic tourism depended on the government’s ability to make the country’s tourist attractions and facilities accessible and affordable for more locals, he said while tabling the Tourism Department’s Budget vote in the National Assembly in Cape Town on Tuesday.

“Among several other initiatives, a series of television commercials has been produced telling the stories of South Africans travelling for the first time and how much it means to them. This will inspire others to do the same.

“This is really just the beginning – the promotion of domestic tourism and the creation of opportunities for lower income South Africans to share in the wonders of our country is so important to us, that there is much, much more to come,” he said.

The Minister also said that the department was reviewing the National Tourism Sector Strategy, which was ten years old, against current trends in the domestic and international environment. The strategy will soon be published for public comment.

The Association of Southern African Travel Agencies and SA Tourism were forging a partnership to extend corporate travel into leisure while a project has been initiated to take children on visits to the country’s World heritage Sites and attractions operated by the South African National Parks (SANParks) and the South African National Biodiversity Institute.


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