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Published on : Thursday, December 17, 2015
Southwest Airlines Co. is proud to provide Customers with a new opportunity to make a difference in others’ lives by donating their earned Rapid Rewards points to any of nine participating charities. To jumpstart the campaign, Southwest Airlines donated more than 150,000 points to each of the nine organizations.
To commemorate the launch of this new capability, Southwest today is hosting a donation drive on its @SouthwestAir Twitter account where Rapid Rewards frequent flyer program members can now access the Southwest Airlines website to donate points, and to raise awareness for a cause important to them. Customers are encouraged to use the hashtag #SouthwestHeart after donating and follow Southwest Airlines on all social media channels to watch how many points have been donated and to which organizations as the day progresses.
“The holidays are an incredible opportunity to share our Heart by remembering those who need a helping hand,” said Linda Rutherford, Vice President, Communication & Outreach at Southwest Airlines. “We’re excited our Rapid Rewards members now have the opportunity to show their generosity and potentially change a life by donating the gift of travel.”
Southwest Airlines Customers who have an active Rapid Rewards account can login to the Rapid Rewards My Account and donate points. Charities include Make-A-Wish®, Honor Flight Network, American Red Cross, Student Conservation Association, Dream Foundation, All Hands Volunteers, The Mission Continues, Team Rubicon, and Ronald McDonald House Charities. Southwest proudly supports these charities year round, providing travel to help them accomplish their mission.
All points donations must be made through Southwest.com by logging in to the Rapid Rewards account and navigating to the Rapid Rewards Point Center. From there Customers can click on the ‘Donate Points’ button to start the process. Once the donation has been accepted, Customers receive an email with a receipt. Transactions are non-transferable. All Rapid Rewards rules and regulations apply and can be found at Southwest.com/rrterms.
Source:- Southwest Airlines
Tags: Southwest Airlines