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Published on : Thursday, February 14, 2013
China once again looks likely to be one of the strongest growth markets in Asian and world tourism this year, reveals ITB World Travel Trends report.
Travel confidence is strong and travel intentions are significantly more positive.
The number of Chinese who intend to travel abroad more this year has risen by four percentage points to 38% and the proportion planning the same amount of foreign trips is slightly higher at 49%, the Asian Travel Monitor found.
IPK predicts a very strong 12% increase in Chinese outbound travel in 2013, based on these results.
There were diverse trends in other Asian outbound markets last year. In South Korea, demand started to slow and consumer confidence was declining, and as a result travellers shifted to cost-effective destinations such as South-East Asia. Taiwan saw similar trends.
In contrast, the Hong Kong economy remained strong last year, consumer confidence rose and travellers headed for new destinations or rediscovering regional destinations. Overall, it was predicted that Chinese travel will increase
despite rising economic uncertainty and other key markets in North-East Asia will grow, although perhaps more slowly.
In South-East Asia, Indonesia and Thailand are likely to grow well but Singapore could see slower growth.
Source:– China Tourism