Published on : Monday, December 18, 2017
This is with reference to a recent Supreme Court order in a dispute between Royal Orchid Hotels Limited and Kamat Hotels India Limited. On account of certain misleading reports appearing in the media on the matter, it is necessary to issue a short clarification concerning the same.
It may be noted that the said order pertains to the registration of the mark Royal Orchid under the Trade Marks Act and does not concern the continued use of the mark which is the subject matter of a separate pending suit between the parties before the Bombay High Court. As a matter of fact, the Supreme Court order also recognises that Royal Orchid was successful in an earlier matter before the Supreme Court between the same parties where an earlier trade mark registration of the brand Royal Orchid has attained finality. Royal Orchid Hotels is confident about the merits of its case and will continue to contest the matter before the Bombay High Court. We would like state that the Supreme Court order does not have any business impact on our current hotel operations.
Since 2011, Royal Orchid Hotels has also started operating hotels and resorts under the brand ‘Re:gen:ta Hotels’. It is an upscale arm of the Royal Orchid Hotels group and is categorized into Re:gen:ta, Re:gen:ta Central, Re:gen:ta Resorts and Re:gen:ta Inn. Currently Royal Orchid Hotels is operating 30 hotels under the Re:gen:ta brand comprising of 1,825 keys. ‘Re:gen:ta Hotels’ is a well established brand with its presence across major cities in India. Today the number of properties operated under Re:gen:ta is 30, while 16 hotels continue to be operated under the Royal Orchid brand. There is also a well planned strategy for brand expansion under the Re:gen:ta brand. In the last six years, the Re:gen:ta brand has created considerable brand equity amongst its customers and channel partners.
We have developed 30 hotels under the Re:gen:ta brand in a short period of six years. We will be 50 hotel chain by the end of this year, delivering a better experience to the guests and value to our shareholders.
Source:- Royal Orchid Hotels