Looking back on 2023, there’s so much to celebrate – from the impressive rebound of our international market and the spotlight on SA in global events to the launch of a new local marketing campaign. These achievements have led us to a record-breaking $9.9 billion visitor economy, propelling us beyond recovery and driving us closer to our ambitious target of $12.8 billion in tourism by 2030.

Tourism Australia took credit of the huge news worth of England’s victory against Australia during the FIFA Women’s World Cup. The semi-final concerning the Matildas and Lionesses was recognized as a noteworthy moment within the World Cup to take advantage …

John Graham, the NSW Tourism Minister said that up to now, the World Cup has attracted tens of thousands of foreign travelers to the state. In excess of 1.1 million receipts have got sold for this year’s FIFA Women’s World …