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sheikh ahmed bin saeed al maktoum

  • Emirates: NBA global Partner Emirates NBA Cup title sponsor

    Thursday, February 8, 2024

    Emirates and the National Basketball Association (NBA) have announced a comprehensive global marketing partnership, marking Emirates as the Official Global Airline Partner of the NBA. Additionally, Emirates has become the inaugural title partner of the NBA Cup, formerly known as the NBA In-Season Tournament, and the first-ever referee jersey patch partner of the NBA.

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