Technology revamps tourism

Published on : Friday, March 24, 2017

Technology revamps tourismTechnology has revolutionized the tourism industry to the T! To plan and book holidays, one just needs a smartphone these days. To quote Wiza Nyondo, Head of Tourism at FNB Business, ‘’ technology has made the hospitality, transport and tour operator sectors more efficient and competitive. These sectors have gained an international reach, with a consumer that now has a multitude of options globally for a holiday destination, literally at their fingertips”.

In 2016, South African tourism saw an immense growth of 3.9 percent with 1.1 million
international tourists with 10 million total visitors. Also, this sector gave clear indication that tourism sector has created huge number of job opportunities. Technology can alter an organization in a radical way on micro level with advanced turnaround times, consumer profiling, high standard payment system and collections making operating cost affordable and easy for further expansion.

In case of hospitality loyalty cards trend, consumers gather data with each card swiping. With time, the data becomes an invaluable tool which helps businesses to receive feedback on facilities and products providing repeated clients. The data collected from loyalty card can help a business to develop, improve offerings and provide special touch to the offerings that suit every business requirement.


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