The accelerator campaign of Booking.com is expected to boost sustainable tourism

Published on : Thursday, February 23, 2017

Booking comThrough Booking.com Booster, this online accommodation website is all prepared to drive tourism to a sustainable mode in the coming years. This three week campaign will take place in June 2017 in Amsterdam. This program is an extension of Booking.com cares program. This cares program is kind of a support for the start-ups who are focused on enhancing sustainable tourism in the areas like environment, safeguarding cultural heritage, and promoting tourism.

 
To quote Gillian Tans, CEO of Booking.com, ‘’ at Booking.com, our mission is to empower people to experience the world. There are thousands of beautiful, unique destinations to explore in every corner of the globe, but that’s not something we should take for granted.

 

Through Booking.com Booster, we want to help ventures in sustainable tourism accelerate their growth in order to maximize the impact they can have globally. By identifying and funding these outstanding startups, sharing our expertise and working together, we can explore and learn how best to protect the future of the destinations we love so much so that our great-great-grandchildren can continue to enjoy them for years to come.”

 
This program has been co-designed with associated partner Impact Hub. There’ll be series of workshops, lectures and coaching sessions with industry experts and gurus as well as the opportunity to pitch for grants from Booking.com’s fund.

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