Published on : Wednesday, February 28, 2018
Thomas Cook, a best known travel agency in the world has entered into a three year strategic agreement with Wildlife Reserves Singapore, an organization that is dedicated to the management of world-leading zoological institutions – Jurong Bird Park, Night Safari, River Safari and Singapore Zoo.
This agreement was signed between Mahesh Iyer, Chief Executive Officer, Thomas Cook (India) and Mike Barclay, Group Chief Executive Officer, Mandai Park Holdings (the parent company of WRS) at the Thomas Cook India Group headquarters in Mumbai, Maharashtra.
The internal data of Thomas Cook India has revealed a strong and significant growth of Indians travelling to Singapore with a 20 per cent YoY growth.
Additionally, Wildlife Reserves Singapore, responsible for protecting the wildlife reveals that India is one of the top five countries in terms of visitors across its four parks.
Hence, in a focused proposal to influence this high potential growth segment, Thomas Cook India and Wildlife Reserves Singapore have entered into a strategic agreement and via this three year plan, both companies will focus on a multipronged engagement that includes product development, joint consumer promotions and MarCom to showcase Wildlife Reserves Singapore.