Thompson Okanagan Tourism Region becomes first destination in the Americas to achieve the Biosphere Destination certification

Published on : Tuesday, December 19, 2017

indexEarlier this month, the Thompson Okanagan Tourism Region became the first destination in all of the Americas to get the Biosphere Destination certification, recognized by UNESCO and the United Nations.

This certification places the region among an exclusive class of global tourism destinations that only 20 others across the planet, and no others in North, Central or South America, have been able to achieve till now.

With “Overtourism” becoming a concern for many destinations globally, more and more global destinations are realizing the need for sustainable tourism. This was one of the factors that motivated the Thompson Okanagan Tourism Association (TOTA) to embark on obtaining the sustainable tourism destination.

The Biosphere Destination certification was created by the Responsible Tourism Institute (RTI) to set a global standard for one of the few universal industries that applies almost every country, and that is tourism.

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