Published on : Sunday, August 13, 2017
This weekend, Toronto is hosting a major international conference that is a four-day “live audition” to host future conferences and events when the ASAE: The Center for Association Leadership’s ASAE Annual Meeting & Exposition takes place in the city. This annual event is known as the “Super Bowl of Conventions,” and is attended by more than 4,500 association executives and industry partners.
Johanne Bélanger, President and CEO of Tourism Toronto said, “Having this level of executive leadership in Toronto for ASAE speaks volumes about what Toronto has to offer and how well our hospitality community rallies together to host an exceptional conference. Every major city wants to host ASAE – and with good reason. Delegates are here for the important content of the conference, and many are also scouting Toronto as a possible location for a future convention.”
This year, Toronto and the surrounding region will host hundreds of events and conventions, bringing in more than 600,000 visitors to the city. Many U.S. associations and businesses are choosing Toronto for hosting conferences and events. The ASAE conference runs from August 12-15 at the Metro Toronto Convention Centre.