Tourism Forum promotes business between Africa and Spain

Published on : Wednesday, February 6, 2013

An initiative of UNWTO, the Madrid Tourism Fair Institution (IFEMA) and Casa Africa, INVESTOUR 2013 held under the theme ‘Tourism Development in Africa: Challenges and Opportunities’ highlighted some of the key competitive areas for tourism in the region – air connectivity, investment, branding and product development. The B-2-B session, which serves as a business platform for participants, attracted over 50 Spanish companies to explore opportunities around 200 African tourism projects in areas such as hospitality, transportation, education, know-how and infrastructure.

“Bringing together the public and private sectors with potential international partners, represents a unique opportunity to reinforce business relations between Spain and Africa and advance sustainable development in the continent”, said UNWTO Secretary-General, Taleb Rifai, opening INVESTOUR. Against the backdrop of international tourist arrivals growing by 6% in the region in 2012, the event took place “in a moment in which Africa continues to strive in the tourism map”, he added.

The importance of the correct strategic planning in tourism to promote Africa’s development was highlighted by the Minister of Tourism of Benin, Jean Michel Abimbola. “The diversification of the economy is the key to attract investment and preserve the millenarian’s traditions through projects such as ecotourism and training”, he said.

“Africa is a destination and Africa is a market” said the Minister of Tourism of South Africa, Marthinus van Schalkwyk, echoing debates which underscored that in the current economic circumstances, initiatives such as INVESTOUR can make a difference both in promoting tourism development as well as in bringing new opportunities to companies in Europe.

In closing the event, the Minister of Tourism of Senegal, Youssou N’Dour, underscored that INVESTOUR is “a unique opportunity for African countries to showcase their tourism potential to Spanish investors and partners. Tourism is a sector that can make a difference in our region, and therefore we will continue supporting this important initiative in the future.”

Source:-UNWTO

Leave a Reply

Your email address will not be published. Required fields are marked *

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 08 imexamerica 2019
  • 14 Hotelierseries Africa 2019
  • 14 restaurantscafeslounges 19
  • 16 global-hotels-resorts 2019
  • 16 TTF 2019
  • 17 getglobal 19
  • 18 Africa Hotel & Resort 2019
  • 18 chinatravelnews2019
  • 18 MILT 2019
  • 19 China Hotel 19
  • 22 iitm 2020
  • 23 PTM 2019
  • 30 PATA

TRAVEL INDUSTRY EVENTS

    1. 29th ACI EUROPE Annual Assembly & Congress

      June 25 - June 27
    2. TTF SOUTH (HYDERABAD)

      July 5 - July 6
    3. HOTEL SUMMIT

      July 8 - July 9
    4. SERVICED APARTMENT SUMMIT EUROPE

      July 9 - July 10
    5. TTF KOLKATA 2019

      July 12 - July 14
Get our toolbar!
Review www.travelandtourworld.com on alexa.com