Published on : Wednesday, August 8, 2018
In fact, the chief executive officer of the Thompson Okanagan Tourism Association (TOTA) has by now done that by assisting the association win the world’s Tourism for Tomorrow award 2018.
Lately, Mandziuk addressed Oliver Town council asking it to sustain the Thompson Okanagan as a “biosphere-certified” destination. He observed that TOTA is the first in all the America to attain this high standard certification.
Mandziuk stated that TOTA began developing a regional tourism policy eight years ago, observing the fact that 80 percent of revenue traditionally churned out in 45 days of the year really held back the industry.
“We are looking at doing things differently because we were just developing tourism for the sake of tourism,” Mandziuk said.
He stated they’ve stretched those 45 days to 110, however the goal is to expand that to 200.
“We’re not just summer sun and fun.”
Mandziuk mentioned that portion of the strategy is advancing rail/trail partnerships with indigenous communities for visitors who are keen to experience a different culture.
“We’re attracting visitors who want to experience us in a respectful way.”
Nevertheless, Mandziuk confessed they don’t want to become another Barcelona, a place where people shy away from because there are too many visitors.