Travel Agency Franchise Launches Experiential-Focused Brand Dream Vacations A CruiseOne Company

Published on : Tuesday, April 5, 2016

cruiseone logoLeading home-based travel franchise CruiseOne launched today the newest addition to its travel franchise portfolio – Dream Vacations A CruiseOne Company. More than 50 percent of CruiseOne’s existing franchise owners have transitioned over to the new brand, which speaks to all types of vacation experiences.

“In order for us to remain a leader in the travel franchise industry, it is important that we evolve and adapt to meet the needs of our customers – our franchisees and their clients,” said Debbie Fiorino, senior vice president of Dream Vacations A CruiseOne Company. “There has been an overwhelmingly positive response from all of our key stakeholders – franchisees, cruise lines, tour operators, resorts and employees – about the addition of Dream Vacations to our family of brands.”

Dream Vacations Start Here began as the tagline for CruiseOne, and has evolved to become the name of its new sister brand. Franchisees and customers will receive the same support and advantages; the differentiation is by having a name that conveys the product that is being sold – every type of vacation experience for every type of traveler.

Recognizing that the culinary experience is an important component of every vacation, as part of the launch festivities Dream Vacations is partnering with award-winning modern luxury vacation brand, Celebrity Cruises®, to host Food Truck Takeovers in New York, California, South Florida and other markets throughout the U.S. The first will be on Thursday, April 14, in the Flatiron District from 11:30 a.m. to 2 p.m. and 4 to 7 p.m.

“We believe that everybody becomes a foodie when they are on vacation and the Food Truck Takeover is the perfect way to introduce Dream Vacations to consumers while also reminding them of the culinary adventures that await on vacation,” said Rosemarie Reed, vice president of marketing for Dream Vacations A CruiseOne Company.

Tags:

Leave a Reply

Your email address will not be published. Required fields are marked *

CAPTCHA Image

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 01 AIME 2017
  • 03 itb-berlin 2017
  • 04 kitf 2017
  • 09 AITF17
  • 10 uitt16
  • 11 arabian-travel-mart 2017
  • 12 mitt 2016
  • 12 TTF17
  • 13 Digital Travel 2017
  • 14 OTM 2017
  • 14 PAS 2017
  • 14 SWTF 17
  • 15 mice-arabia 17
  • 15 RAS 17
  • 15 thehotelshowsaudiarabia 2017
  • 17 exhibitionexcellenceawards 2017
  • 21 IITM 2016
  • 43 PATA

TRAVEL INDUSTRY EVENTS

More Events...
Get our toolbar!
Review www.travelandtourworld.com on alexa.com