Published on : Monday, November 27, 2017
TRAVLR, a Melbourne based travel technology platform created by the founder of travel website The Bali Bible has closed a $5 million capital raise from some of New Zealand’s most prominent business leaders, including rich lister Humphry Rolleston.
The Bali Bible was founded by husband and wife duo Simon and Lani te Hennepe, the business started out as a PDF document Ms te Hennepe created about Bali for her friends and family based on all their travels there.
After getting many requests for the guide, the pair started a Facebook page and in one night it had gone from two likes to more than 1000.
The quick traction led Mr te Hennepe, who had already started a web development company, to turn it into a website. The “labour of love” became a fully-fledged business about three years ago when it started to generate revenue and the pair decided to invest all the earnings from its first year into creating travel marketing and trip curation platform TRAVLR.
Mr te Hennepe said that they have a vision to create a platform that let people create their own version of The Bali Bible with their won cafes, restaurants and tour recommendations. They tackled the booking process next, because people had to check up to 55 sites before booking their holidays. They wanted to bring it all into one platform so that people could drag and drop flights, accommodation, tours, restaurants and more into one place and build and pay for their trip in one package.