TrustYou Extends Reach of its Meta-Reviews through Partnership with TRIPCON

Published on : Monday, August 22, 2016

TrustYouTrustYou, the world’s largest guest feedback platform, has been selected by TRIPCON, Japan’s premier site for comparing and booking hotels, to provide Meta-Review data for its search results.

 

Nearly all travelers rely on review information before making a purchase; 95% of booking decisions are informed by online feedback. Meta-Reviews summarize verified hotel reviews, and are easily integrated into other websites. For instance; Google, Kayak and Hotels.com are among hundreds of sites that have included Meta-Reviews into the information they provide.

 

“TRIPCON has an extensive reach to go along with a very innovative approach to connecting travelers with the information that’s most valuable to them,” said Yoshi Sakurai, COO at TRIPCON. “By incorporating TrustYou’s vast review data, we can offer our users access to verified guest feedback that positively influences millions of booking decisions every day. TrustYou’s review data helps us categorizing the hotels based on true guest feedback and user can enjoy the best search experience with TRIPCON.”

 

TRIPCON offers Japan’s first “natural phrase search” option in the travel industry, allowing its users to incorporate context into their requests. The site includes tourist and local information on more than 7 million travel destinations and 800,000 hotels worldwide.

 

“This agreement is important for TrustYou, offering us a premier partner in Japan as we expand our global presence,” said Kazuyoshi Shimojima, Managing Director of TrustYou, Japan. “Since its launch, TRIPCON has developed a significant and loyal user base.”

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