Published on : Saturday, December 23, 2017
On all Uber trips in London today, the ride-hailing app will display a pop-up message encouraging the passengers to donate to the Felix Project in just a few clicks.
In the second year of supporting the Felix Project, they wanted to make it as simple as possible for the users to get involved, too said Tom Elvidge, Uber’s UK General Manager.
Tom Elvidge also said that Londoners will help the children who are hungry and for this great cause the users and generously help the company to make this project successful.
This year The Independent is raising money for The Felix Project, to help ensure primary school children don’t go hungry.
Earlier this month Uber gave £50,000 to the appeal, following a similar donation to the Felix Project last year. The Felix Project’s fleet includes Uber-branded vans, which help to collect surplus food from supermarkets and other retailers and deliver it to frontline charities. In two years the campaign aims to reach 50,000 children.
Every £1 donated will guarantee a primary school pupil and their family food for a nutritious meal. Every £500 will allow a new school to enroll in the programme.