Uganda Tourism Night held in China’s Guangzhou

Published on : Monday, April 17, 2017

Uganda TourismOver 150 major tour and travel operators, 10 airlines and 5 media agencies in Guangdong Province gathered at the Garden Hotel in Guangzhou on April 7th in an evening of extravaganza dubbed ‘Uganda Tourism Night.

 

The tourism promotion event was organised by the Uganda Consulate in Guangzhou and the Embassy in Beijing under the theme: “The Pearl of Africa: Awesome People, Awesome Land, Awesome Destination”.

 

According to sources at the embassy, the main objective of the event was to create and build awareness of Uganda as one of the favourable tourist destinations in the world given the abundant natural attractions and positive global ratings.

 

Safie Ali representing the Uganda Tourism Board and Boniface Byamukama, president of the Uganda Tourism Association encouraged Chinese tour and travel operators to introduce tour packages for the Uganda destination and pledged support in identifying potential areas of partnership in the tourism value chain.

 

They also offered to organise a familiarisation trip dedicated to the China market. In attendance also were some private tour operators from Uganda and the Diaspora community in Guangzhou.

 

The colourful ceremony saw a lucky winner return home with two return air tickets to Uganda courtesy of Kenya Airways.

 

Liang Yongzhong, the representative of the Tourism Administration of Guangdong Province lauded the good bilateral relations between the two countries and welcomed the initiative as a positive step in increasing the number of Chinese travellers to Uganda.

 

He encouraged tour operators from Guangdong province to take advantage of the event to further cooperation with Uganda. He later extended an invitation to the Uganda Tourism Authority to participate in the Guangdong Tourism Fair on 8th September.

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