Published on : Friday, October 11, 2019
A new report from the Philadelphia Convention and Visitors Bureau (PHLCVB) and Tourism Economics in 2018, 697,000 overseas visitors came to the Greater Philadelphia region out of which 112,000 were from the U.K.
The Britain visitation increased by 3.1% year-on-year as the city marked 7.5% year-on-year increase in overseas visitors.
The report said that overseas visitors also contributed to USD 723 million in direct visitor spending which generated USD 1.2 billion in economic impact.
Julie Coker Graham, president and CEO of PHLCVB said that hospitality is one of the largest and fastest-growing employment sectors in Philadelphia because they continue to see visitation rise across all sectors.
Overseas visitors are incredibly important as they account for 57% of all international visitation and 79% of all international visitor spending. Last year their team hosted 96 influential global media and 334 travel trade professionals in-market.
Local industry partners like the Greater Philadelphia Hotel Association, Visit Philadelphia and the Philadelphia International Airport also work with the bureau.
Nine of Philadelphia’s ‘top 10’ overseas markets grew year-on-year in 2018 and the top five markets include the United Kingdom, China, Germany, India and France.