Unhealthy Travel Behaviors Give Boost to Wellness Tourism

Published on : Friday, November 29, 2013

wellness tourism worldwideWellness tourism targets travellers who seek physical, social, mental, spiritual, emotional, and environmental experiences. Wellness tourists embrace a variety of activities including healthy eating, spa and beauty, eco and adventure, and fitness as well as more internal pursuits such as personal growth, mind-body, and spiritual endeavors. Non spa-related, healthy travel represents the majority of the wellness tourism market, with spa tourism representing the remaining 41 per cent.

 

The GSWS commissioned the study to analyze wellness tourism and realize its global and domestic impact. The findings of the study were presented at the inaugural Global Wellness Tourism Congress (GWTC) held in India in recently as well as at a special press briefing held in New York City.

 

Wellness tourists overall also likely to be “high-yield” travellers, spending 130 per cent more than the average tourist. Because of this, they are very attractive to many countries interested in the business of wellness tourism. Wellness tourism aims at travellers who seek physical, social, mental, spiritual, emotional, and environmental experiences. Wellness tourists embrace a variety of activities including healthy eating, spa and beauty, eco and adventure, and fitness as well as more internal pursuits such as personal growth, mind-body, and spiritual endeavors.

 

According to the study, wellness tourism accounts for nearly US$ 439 billion and will reach nearly US$ 679 billion by 2017. More than half of the projected expansion in wellness tourism trips through 2017 will take place in Asia, Latin America and the Middle East / North Africa.

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