Published on : Monday, April 2, 2018
The international hotel chains are swinging away from Vietnam’s primary cities like Ho Chi Minh and Hanoi and developed in the other cities like Danang, Phu Quoc, Nha Trang and Sapa.
Le Hoang Vu, consultant – development, Vietnam, InterContinental Hotels Group, described Danang and Nha Trang as “key growing cities” to watch.
Michael Ong, Vice President, development, Pan Pacific Hotels Group (PPHG), added that they have a hub each in Ho Chi Minh City and Hanoi, so now they are ready to branch out to other areas like Danang and Phu Quoc. These are the areas in which they are going to begin the next phase of marketing.
Another area to watch is Kho Trang, which has received Vietnam’s first Club Med resort and is “getting to critical mass”. Still, the hotel operators are not abandoning the tourism epicenters. Ong said that PPHG is “not done with Ho Chi Minh and Hanoi”, where the group is planning to fill the gap in supply of service apartments.
Ong said that there is a option that we will double our key count in Vietnam in the next three to five years.
Now the tourism of Vietnam is warmed up with hoteliers, which will play a very important part in readying the country for international tourism.
Dung asserted that “tourism players must lobby for change” in issues such as infrastructure, service standards and the “soft experience”.
Tags: hotel business, Pan Pacific Hotels Group, tourism surges, Vietnam
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