Virgin Trains and Cherry Healey launch ‘Train Jotting’ to help children reimagine train travel

Published on : Wednesday, July 17, 2019

This summer, Virgin Trains is launching a competition encouraging young people across the UK to get creative and reimagine train travel by drawing the ultimate dream train journey. ‘Train Jotting’is a brand-new initiative open to children aged five to 12 and one lucky winner will have the chance to see their drawing turned into a real-life toy.


Inspired by the new Virgin Trains TV ad, ‘Imagine’, the competition is calling for children to take their vision of the perfect train journey one step further; the train has already got speed, WiFi and snacks, but what if there was a swimming pool inside the train carriage? Or a video arcade?What if all the other passengers were super cute puppies?! With ‘Train Jotting’, Virgin Trains wants kids to let their imaginations run wild. To enter, all they have to do is draw a picture illustrating their ultimate train ride and upload it to the Virgin.


To help pick the winner, Virgin Trains has enlisted the help of TV presenter and podcaster, Cherry Healey. As a mother of two, Cherry is a huge fan of encouraging creativity within in the household – be it writing, drawing or crafts.


Once chosen, the winner’s design will be turned into a real-life model for them to take home and keep. But that’s not all, the winner plus three friends will also get a chance to take part in a Virgin Trains Rookies Academy experience day.They will get to see what goes into running a railway station and have a chance to take partin all sorts of different activities that include;learning how to dispatch a train, making a station announcement and even meeting a driver in the cab of the train. Places on a Virgin Trains Rookies Academy experience will also be available to three runners-up.


Peter Broadley, Executive Director of Customer, Operations and Safety at Virgin Trains,said: “With ‘Train Jotting’ we want to help children delve into the magic of train travel. From the Scotland to the Lake District, our services pass through some of the most picturesque locations in the UK, and we love to see how excited children are onboard. There are no rules on this competition –we want entries to be as fun and imaginative as possible. We can’t wait to see what our young entrants come up with!”


TV Presenter, Cherry Healey, said:“Having kids myself I know how vivid a child’s imagination can be. This competition is a fantastic way to get young people interested in train travel whilst also getting their creative juices flowing!”


“There are certainly a few things that would complete my dream train journey – a play area carriage complete with ball pit for kids would be a brilliant idea. I also wouldn’t mind an on-board spa where I could get a massage while the train gently glides towards my destination!”


The competition is open now, with the closing date set for Sunday 11 August 2019. Winners will be judged by an internal Virgin Trains panel and campaign ambassador Cherry Healey.



Source:- Virgin Trains

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