Vizag taking its tourism to new heights

Published on : Wednesday, February 1, 2017

Vizag taking its tourismTermed as the ‘Jewel of East Coast’, with its scenic stretch of beaches and lush hills, Vizag recently got a boost CII Partnership Summit with several MoUs signed with investors.

 

This got Vizag’s tourism potential several notches higher. AP Tourism Development Corporation is now promoting ‘Brand Vizag’ with a series of events and initiatives starting with the much anticipated Visakha Utsav from February 3 to 5.

 
A brand new logo designed by AP Tourism Director Himanshu Shukla was launched at the summit. As part of the branding strategy for Vizag, 3,000 college students will be wearing t-shirts with the new logo and participating in a walkathon from YMCA to Kali Temple on February 3 before the inaugural function of Visakha Utsav.

 
Besides this, the AP tourism department is planning to host theme-based cultural festivals such as kite festival, rangoli festival, tomato festival (based on Tomatina festival of Spain) every month starting from this summer.

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