West Coast prioritizes on tourism boom!

Published on : Tuesday, January 10, 2017

west-coast-tourism-boomSouth Island’s West Coast with striking attractions like Punakaiki pancake rocks, Hokitika gorge and Limestone arches is slowly becoming a paradise for the tourists worldwide. The economic development manager of this place Kevin Stratful is equally keen on making tourism the major lifeblood of West Coast. However, infrastructural development is important to make it happen. Since April last year, the region already faced an upsurge of 850,000 tourists which is expected to rise 1.3 million by 2025.

Up till September 2015, the region witnessed tourist growth by 11% in comparison to 8% nationally. This percentage again increased with the hit of November earthquake. In February this year, a proposed plan is due in enhancing the economy of this place in tandem to the coal and diary industries.

Majority of the travelers came from Canterbury and Otago in West Coast. For international travelers, Europeans comprised the greater part. China occupies the third position with a quick accelerating growth. Free independent campers were more in West Coast than bus tour visitors spending more time in restaurants and shops creating more opportunities of making money out of tourism.


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